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I was reading this months issue of Entrepreneur magazine and Econnect Thread of the Month was about outsourcing projects and what people that have regretted it.  Most of the people that answered were typical responses of outsourcing data or design projects that turned sour.  The one that stood out to me was a person who claimed that he paid $410 for traffic to his site and he only made $0.41 from said traffic.

So, What’s the Problem?

Do you see the issue with this guys complaint?  For some reason, Mr. Chan thought that he could pay to get traffic TO his site AND click on ads.  By now, I am sure you see the issue here.  All of us want to make some extra money, especially online.  There are experts that have made it look so easy and there are rotten folks that lead people down the wrong paths.  The issue with Mr. Chans “dream” was that most of the time you are paying for traffic that isn’t targeted to ANYTHING.  Click through website users are all about one thing, their own websites.

Most likely these services are a traffic exchange program and the users on the site are given credits after viewing sites for a certain amount of time.  Then with those credits they can buy themselves crappy traffic that won’t do them any good.

What Site Did He Pay All This Money To?

The website that Mr. Chan used was www.engineseeker.com.  I have never heard of this site and naturally wanted to go check it out to see what type of website he was dealing with right from the “get-go”.  At first glance, I actually like the way the site is setup.  Straight to the point and all the information is right in front of you to see.

I don’t think that I would ever use a service to pay for traffic, ONLY because I have been learning my way through Adwords and other sites like Facebook and Myspace for advertising.  But with some of the features of EngineSeeker.com I would certainly keep them in mind for any large projects I might need traffic for.

What Do You Get for Your Money?

24/7 access to tools that include:

  • Traffic Stats
  • SEO
  • Inbound link report
  • Metatag optimization
  • Competition analyzer
  • Related link directories
  • Crawler optimization
  • Doorway pages

What The Hell Do I Think?

Well, I have two things going through my head right now.  Either Mr. Chan is BRAND new at the traffic game (most likely) OR (and it’s a big OR) Mr. Chan owns the site and used the magazine to promote it.  The second idea is pretty damn smart on his part.  Of course, he didn’t use a positive testimonial, BUT those that know you aren’t going to make crap from traffic like that understand the testimonial isn’t actually a bad one.

Filed Under: Marketing

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2 Responses to “The Reason You Don’t Pay for Traffic”

  1. Hi,this is an excellent article,I found it on yahoo and I appreciate it very much,I agree with what you have said, it help me a lot in decision,but I am not follw well with the last part,can you explain it for me ?I need your answer,and I will keep on watching your blog

  2. allexaU says:

    If you are very confident with your product then you don’t have to pay for traffic.
    allexaU recently posted..Start forex trading

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