Affiliate Blogging, Affiliate Marketing Blog, Affiliate Tips, Tricks, Techniques
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The holidays bring many of the same things every year, a new Christmas tree, baking cookies, visiting family and, of course, Lexus commercials on TV.  You know the one I am talking about, right?  The husband runs out and gets his wife (or in Tiger’s case, mistress) a new Lexus and parks it in the driveway with a BIG RED bow on it (costing dealers almost $300 each AND must be returned post-surprise)!

I started to think about how long I have seen this commercial in December and I can remember it on TV for a long time.  Of course, before my internet marketing days, I wouldn’t have thought about what Lexus was trying to pull with the commercial, but now, that’s all I thought about.

The Lexus car commercials make it seem like it is very possible to purchase a $30,000 to $100,000 car as a gift for a loved one, but it is hardly a decision an average joe can make.  How many Lexus vehicles are sold in December?  Do you think that Lexus makes big profits from people buying these cars as gifts?

I think that the Lexus commercials are a good ploy and that the dealerships probably do sell more Lexus than other months.  Why do I think this?  Well, those that have the money to do so, would love to spend before the year is up.  Also, those that have the money love to buy expensive things, especially for loved ones.

I read about a dealership in Wisconsin that actually says that he sells 1/2 a dozen  of these vehicles just as gifts every December.  That is quite a bit in my opinion even for those that live in Wisconsin.  There aren’t many celebs or rich folks just walking around the state as they have in California, or New York.

Why I think the commercial is STILL on?  Lexus knows the commercial works.  They hear from dealers that see sales go up during that time and they will continue to show it for Decembers to come.

What does this have to do with internet/affiliate marketing?  It’s simple.  We all that when we find a promotional method or offer that makes us the most money (like the Pepsi or Subway offers) we stick with that method until the money stops coming in.  If it doesn’t, like in the case of Lexus, then we do NOT stop the method.

Always keep your eye out for ways that big businesses are promoting their products and see if you can implement these methods in your every day affiliate marketing strategies.

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It appears that our friend, Darren over at problogger.net, has opened his own problogging community at Problogger.com.  At first when I signed up for beta, I wasn’t sure I was really going to join the forum, or want to pay a monthly fee, but when I got the forum invite and saw the intro price was $1.95 per month, I couldn’t refuse.

The forum is small and concise, for now.  I like that there is a membership fee because it keeps the reality of the community in the back of your head.  There isn’t going to be spammers and link junkies all over the place, I hope.

The community is under 2000 members right now and it’s still only $1.95 to join.  Darren posted an announcement the other day that the intro pricing was going away when the forum reached 2000 members.  Take this chance to get locked in at $1.95 and join.

www.problogger.com is the link

I see a bunch of familiar faces and as many new ones, so that is nice.  I hoped to be able to connect with other like minded bloggers and I don’t see that as being a problem right now.

problogger-com_03

There is a screenshot of the forums that have been added so far.  There is much discussion in just about all of them and it’s nice to see Darren get involved as well.  I have been following problogger.net for sometime now and really have taken a lot from the blog.  That is part of the reason I decided to join the forum.  I figured the interaction would be more instant and I would be able to take my blogging to the next level.

Have you joined the community yet?

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